Prince William of the United Kingdom met with representatives of the Estonian Green Technology Association to learn about Estonia’s innovative solutions in the field of green technology. His Royal Highness met with four greentech companies at Sunly’s office in Telliskivi Creative City: Roofit.Solar, UP Catalyst, SKYCORP Technologies, and Sunly.
During his conversation with Prince William, Andres Anijalg, CEO and co-founder of Roofit.Solar, pointed out that one in five buildings in the UK is located in a heritage protection area where traditional solar panels cannot be used. As a solution, Anijalg presented the Prince with Roofit.Solar’s innovative solar roof, where electricity-generating solar technology is invisibly integrated into a steel roof. This makes it suitable for both historical and modern buildings, preserving the original appearance while producing clean energy.
The representatives of Roofit.Solar also showed Prince William what Westminster Abbey would look like with a Roofit.Solar roof. “The Prince mentioned during the panel discussion that he had seen a segment about Roofit.Solar on the iconic show Grand Designs, so he was already aware of this Estonian innovation,” said Anijalg.
Anijalg also emphasized that to achieve climate neutrality, 250 million homes in Europe would need to be equipped with solar technology. But beyond addressing climate concerns, small-scale clean energy producers are helping solve an even more urgent issue—energy security. “The war in Ukraine has shown how vulnerable centralized energy networks can be. Russian attacks on electrical infrastructure have left millions without power. A decentralized energy system—where every roof becomes a power plant—makes countries more resilient,” Anijalg said during the meeting.
Prince William has been passionate about green technologies for years and is the founder and president of The Earthshot Prize. He launched the award in 2020 to discover the most innovative solutions to the world’s greatest environmental challenges.